When Pieter Wouden was contemplating his life's career, the food business seemed the likely choice. It was really all he had ever known since landing his first job at Arctic Circle. There were other considerations, however.
He was married, and he and his wife had started a family. It wasn't just about making a paycheck," Wouden says. "I wanted to be able to pursue something that would allow my family to spend time together.
In 1989, Wouden opened Woody's Drive-In, a mom and pop hamburger shop at 6172 S. 1300 East in the Murray-Holladay area. While Wouden acknowledges there are easier ways to make a living than flipping burgers, he says the business has enabled him meet the goals he has set for his family.
After all, his four children, ages 9 to 19, are all learning the family trade. The rule in our house is when you reach the fourth grade, you start working the cash register, he says. As for his teenagers, he believes that if they are busy, they will stay out of trouble.
Woody's has been able to survive in a world of fast-food chains because Wouden prides himself in serving fresh-cooked, high-quality food at an affordable price.
