Improved CRM by online directories provide a model and inspiration for newspaper publishers -- and taxonomy management is the key. A fundamental goal of CRM is to improve long-term growth and profitability through a superior understanding of customer behavior. Here, CRM examines all aspects of the interactions a company has with its customers and involves the implementation of methodologies and technology to help an enterprise manage its customer relationships in an organized way.
by Philippe Gaillard, President CEO Technologies , Inc., the leading provider of enterprise eBusiness solutions, today announced Release 7.1 of its industry-leading (B2E) sales model.
B2E blends the personalization and simplification and distributed order management for B2B environments. This new models with seamless integration of web, phone or in-person interaction either direct to customers or through reseller, channel or distribution partners.
Claire rsquo;s Stores has gone live with its first store in the United Kingdom, beginning the roll-out of its global deployment of the fully integrated Epicor CRS Retail suite which includes RetailStore 3.
0 and RetailStore Central. The comprehensive Epicor|CRS solution supports a variety of in-store functions, including serving the customer at the point-of-sale (POS), promotional events, returns management, inventory look-up and time and attendance. "We were impressed with the flexibility of the Epicor|CRS solution ndash; we were able to implement business processes unique to Claire rsquo;s, so that the system reflects our own corporate culture, rdquo; said Keith Pickens, CIO of Claire rsquo;s Stores.
ldquo;With Epicor|CRS we now have scalable solutions that address key areas of our retail operations, so that we can better manage our stores and provide our associates with the best tools to deliver excellent customer service. ldquo;The RetailStore Central module was particularly important to us, enabling us to seamlessly manage store system configurations worldwide. Additionally, Epicor|CRS rsquo; extensive global footprint and world-class support structure were critical factors in our decision making process.
rdquo; RetailStore 3.0 provides POS software and a full complement of back-office applications designed to handle all transactions, processes and workflow in a retail store environment. Developed on the Microsoft .
NET Framework, RetailStore 3.0 integrates seamlessly with MobileStore, RetailStore Central and ReturnsManagement to deliver additional innovative store management tools and functionalities. ldquo;The addition of Claire rsquo;s Stores as a customer is an excellent affirmation of our industry-leading business solutions for specialty retail, rdquo; said Kathy Frommer, senior vice president and general manager of Epicor|CRS.
ldquo;This competitive win is also an affirmation of our ability to provide and support a global solution for one of the world rsquo;s largest providers of jewelry and accessories for the teen market, and positions us well to continue to expand the breadth and reach of our offerings in the US and abroad. ldquo;We are delighted that Claire rsquo;s Stores has selected our suite of products, rdquo; Frommer continued. ldquo;Our solutions are a perfect match for Claire rsquo;s Stores, which is an innovative retailer and market leader.
Our open-standards-based technology solutions combined with our extensive global support structure will enable us to deploy our solutions quickly, so that Claire rsquo;s Stores can start benefiting from the value of real-time access to timely information ndash; whether at the POS, back office, headquarters, or anywhere in a store with a mobile device.
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